WORLD AQUACULTURE magazine, published quarterly, is an official publication of the World Aquaculture Society, the largest organization devoted to the concerns of aquaculturists in the world today. Through the membership of the World Aquaculture Society and its network of affiliated and associated organizations, WORLD AQUACULTURE reaches over 4,500 growers, academicians, scientists and local, state and federal government aquaculture researchers and administrative personnel throughout the world.

The focus of WORLD AQUACULTURE is international. The scope encompasses all subjects of a sociopolitical, economic, technological or scientific nature that affect aquaculture anywhere in the world.

BLACK & WHITE ADVERTISING RATES

All rates expressed in US dollars.

BLACK & WHITE ADVERTISING RATES FOR SPECIAL SHOW ISSUES

A Special Show Issue with a bonus distribution will be printed for the WAS Annual Meetings each year. Other Special Show Issues may occur for other meetings from time to time. The rates below will apply for all Special Show Issues. Advertisers on a four time contract will receive the regular issue rates for the Special Show Issue. All rates expressed in US dollars.

COLOR RATES

The following are in addition to the earned space rates.

*For one color ads, the color will be chosen by the designer unless a specific color is approved in advance. Four color process not available in certain positions. Color separations should be provided by the client or by an advertising agency. Proofs and instructions should be supplied with advertising to be run in more than one color. No charge for bleeds.

COVER RATES

Rates quoted for cover positions are in addition to color rates (#4 above). Covers are available only on a noncancellable basis.

PRODUCTION CHARGES

Print-ready copy is required to receive the advertising rates listed. Print-ready copy may be sent on a Macintosh-ready CD or can be transferred electronically (see instructions below). Required production charges - converting paper copy, typesetting, artwork, color separations, cropping, halftones, resizing,special effects, additions, screens, etc. - will be billed at cost.

The electronic version must be submitted as a high-resolution PDF file, as a high-resolution TIFF or EPS file, or in the native Adobe Photoshop or Adobe Illustrator. Regardless of the software, the CD must include all fonts used and all original graphic links. The minimum resolution is 350 dpi.

We use In Design layout software on a Macintosh computer. Please send a hard copy of the ad with the CD along with a contact phone number or mail the hard copy separately if the file is transferred electronically.

MECHANICALS

Publication trim size is 8.5 x 11 inches (21.6 x 27.8 cm).

Advertisements exceeding size in any dimension are considered oversize and billed at the next largest standard size. For bleeds, keep important material at least 13 mm (1/2 inch) from bleed edges. Trim 6 mm (1/4 inch)from bleed edges. Trim 6 mm (1/4 inch) top, bottom and outer edge.

BINDING: "Perfect Binding" (bonded spine).

INK: 2 color AAA standard; 4 color AAAA/MPA process;4 color rotation: Yellow, Blue, Red, Black.

SCREEN: Up to 133 acceptable, free from imperfectionsand contaminants.

SUBMITTAL: A CD can be sent to the Advertising Director or directly to the Layout Editor.   Electronic submission needs to go to the Layout Editor, Linda Noble ljn@sonasinc.com; contact the Advertising Director at worldaqua@was.org for detailed instructions.

PUBLICATION AND CLOSING DATES

• Published quarterly on the 15th day of March, June, September and December.
• Closing dates: 15 Jan, 15 Apr, 15 Jul, 15 Oct.

CANCELLATIONS

Cancellations or changes must be in writing, and cannot be accepted less than six weeks from publication date.

COMMISSIONS-DISCOUNTS

15% Commission is granted on gross billing space and color to accredited agencies recognized as such by WORLD AQUACULTURE.

OVERDUE ACCOUNTS

Overdue accounts are subject to a service charge of 1.5% per month (18% per year).

CONTRACT REGULATIONS

1. All advertising orders shall supply publisher with insertion instructions and clearly state the name of advertiser, issue to be used, size of advertisement, and special instructions.
2. No conditions which conflict with the publisher's stated policy will be binding upon the publisher.
3. All advertising is accepted subject to the terms and provisions of the current rate card.
4. Cancellation forfeits any rights to position.
5. Advertiser and agency assume all liability for content of printed advertisements, and for any claims arising therefrom. It is the advertiser's / agency's responsibility to obtain releases on items or individuals pictured in the advertisements.
6. Advertising is subject to publisher's approval.
7. Publisher's liability will not exceed the charge for the advertisement in question.
8. When no change in copy is received by closing date, copy from previous issue will be run.
9. "Till forbid" advertising will appear in each issue unless publisher receives a written cancellation 30 days before publication date.

WAS CORPORATE SPONSORSHIP PROGRAM

Due to requests from companies who would like to help sponsor the activities of the World Aquaculture Society, WAS has developed a Corporate Sponsorship Program that allows companies to participate in sponsorship while receiving substantial benefits for their company

Corporate Gold Sponsor - Cost $5000, includes:

• Annual Corporate membership in WAS, which receives 4 issues of the WAS Magazine and Journal each year and Member registration fee for all employees at meetings 
• Four full page four-color ads in WAS magazine
• Listing in Membership Directory as Gold Sponsor
• Listing in program at Annual Meetings as Gold Sponsor
• Gold Sponsor ribbons at conferences
• Break sponsorships at conferences when available

WAS Premier Sponsor - Cost $25000, includes:

• Annual Corporate membership in WAS, which receives:
  4 issues of the WAS Magazine each year
  4 issues of the WAS Journal each year – electronic copies
  Member registration fee for all employees at meetings
  2 extra copies of WAS magazine
• Four full page four-color ads in WAS magazine
• Logo on front page of WAS website with link to Sponsor Home Page
• Listing in program at Annual Meetings as Gold Sponsor
• Premier Sponsor ribbons at conferences
• Break sponsorships at conferences when available (when not sold as part of conference sponsorships)
• Priority booth selection at all WAS events
• Complimentary insert in conference bags (insert supplied onsite by Sponsor)
• Complimentary ad in conference program (electronic ad copy supplied by Sponsor)
• Sign for booth “WAS Premier Sponsor”
• Shared Gold Sponsorship – if available
  Logo on conference bags - part of shared Gold Sponsorship of a session
• Two comp booths at 2 shows
• Full page ad in directory
• Insert in bags
• Listing in Program
• Chapter meeting benefits

If none of these categories fit the interest level of your company, please contact John Cooksey and he will work with you to design a plan that will match your company's interest.

Becoming a WAS Corporate Sponsor will give your company valuable exposure to industry members, marketing opportunities and a special place in the growth of the aquaculture industry worldwide.

FOR ADDITIONAL INFORMATION:

JOHN COOKSEY, MBA, CEM
WAS Director of Conferences & Advertising
P.O. Box 2302
Valley Center, CA 92082 USA
Tel: +1-760-751-5005
Fax: +1-760-751-5003
Email: worldaqua@was.org