World Aquaculture Safari 2025

June 24 - 27, 2025

Kampala, Uganda

BRIDGING SCIENCE AND SOCIETY: MY JOURNEY AS A COMMUNICATIONS EXPERT IN MARINE AND AQUACULTURE RESEARCH

MALIKI FUMBWE – KENYA MARINE AND FISHERIES RESEARCH INSTITUTE afumbweh@gmail.com

 



Effective communication of scientific research is essential for promoting understanding, fostering public trust, influencing policy, and driving innovation in aquaculture. As a communications expert at the Kenya Marine and Fisheries Research Institute (KMFRI), I have had the unique responsibility of translating complex scientific findings from multidisciplinary research departments into accessible, relatable content for diverse audiences — including local communities, policymakers, industry stakeholders, media, and the general public.

 

When I began this role, I had no prior background in the field of marine science or aquaculture, which posed significant challenges in grasping scientific jargon, navigating institutional structures, and establishing communication channels with researchers. However, these initial hurdles became powerful learning opportunities. I quickly immersed myself in the research environment, built strong collaborative relationships with scientists, and sought to understand the context and relevance of their work. Over time, I developed tailored communication strategies using digital platforms, traditional media, and participatory outreach to ensure that research outputs are not only disseminated but also understood and applied.

 

One of the key lessons I have learned is that science communication must go beyond translation — it must create meaning. By framing research outcomes in ways that resonate with specific audiences, I have helped amplify the visibility of KMFRI’s contributions to sustainable aquaculture, marine spatial planning, climate change adaptation, and livelihoods improvement. Engaging visuals, storytelling, infographics, community engagement, and policy briefs have proven effective in transforming abstract data into actionable knowledge.

 

My journey underscores the critical role that communicators play in bridging the gap between science and society. It also highlights the importance of institutional support for capacity building, collaborative knowledge-sharing, and inclusive communication practices. As I continue this journey, I remain committed to learning, innovating, and supporting science-driven development in the aquaculture sector.

 

This presentation will share personal insights, practical strategies, and lessons learned from my experience — with the aim of inspiring other research institutions and professionals to invest in science communication as a core pillar of impact.