The Catch Welfare Platform (CWP) is dedicated to improving catch welfare in the wild capture fisheries. Our objectives include empowering stakeholders , prompting evidence based discussion s, encouraging knowledge exchange to help devising practical and profitable soloutions for better catch welfare.
The CWP operates as a collaborative network with spesialised working groups targeting specific aims . Such as formulating consumer centric criteria for certification and communication regarding catch welfare improvements. Existing knowledge on welfare in aquaculture will be integrated into CWP’s initiatives.
To achieve our objective, we will gather input from CWP partners to establish indicators for evaluating catch welfare. This information will inform the design of a consumer study in the UK aimed at understanding consumer preferences and attitudes towards the welfare of animals for seafood production.
We will do an experiment within the survey to assess participants’ willingness to receive additional information. During the survey, participants will be offered the option to access supplementary details by clicking on a provided link. This will help measure their inclination to seek further information. Participants who choose to access the additional information will then have the opportunity to read it. Following this, we will ask questions to confirm their understanding of the provided information.
The survey will also include questions aimed at helping us interpret the results, including participants’ psychological, social, and demographic characteristics, as well as their consumption behavior.
Through this research, w e aim to get an understanding of the challenges and opportunities associated with synchronized evaluation, certification, and communication of catch welfare , contributing to the sustainable development of the fisheries industry.