As the global demand and market for seafood increases, so does the opportunity for unregulated, fraudulent activity in the sector. The average product passes between at least eight parties before reaching the consumer, each stage of which is widely unregulated and vulnerable to misconduct. While the seafood markets susceptibility to fraud has not gone unnoticed, lack of a unified regulatory system creates a dangerous cradle for the market to grow in.
The solution is simple. An accepted, harmonized set of codified industrial standards coupled with a powerful traceability system used not only to promote transparency within the sector, but one which can compel a clear line of custody. It is indeed encouraging to see organizations such as GDST, MSC and ASC create and implement harmonized standards for the farmed and wild fishing industry. The U.S. FDAs passing on FSMA 204 will also encourage better recordkeeping by industry. By upholding the regulatory standards put in place, a food traceability solution both ensures accountability on part of industry participants, and guarantees a higher degree of quality and communication to customers.
The largest hurdle in instituting a system such as this, is rewriting the stereotype that advanced and effective traceability systems come with a price tag proportionate to its efficacy. Contrary to public perception, modern traceability has become more accessible than ever. Opening the doors for small business and corporations alike to subscribe to a new, higher standard of food safety and security.